ECOBANK Ghana, has launched its annual Customer Service Week to honor clients. The campaign forms part of measures by the bank to extend its appreciation to customers for their loyalty.
The Head of Corporate Communications and Marketing at the bank, Mrs. Rita Tsegah, who was speaking at the launch in Accra yesterday, explained that “today is the beginning of a week in which Ecobank reinforces its commitment as a financial institution, ready and poised to meet expectations of customers. We are a financial service provider that continue to delight the nation with a friendly futurist digital and financial service delivery.”
She explained that the bank had reached its current level of accomplishment because of a customer focus approach it had adopted. That, she said was a result of the kind of feedback they received from customers to improve their services.
The Managing Director of Ecobank Ghana, Mr. Daniel Sackey, observed that as a human institution, there could be some lapses in their operations, but that their ability to address such difficulties within the shortest possible time had become the hallmark of the bank.
“With the aid of the pillars of the bank which includes digital platforms such as mobile apps and internet banking, as well as services provided at our call centres, the bank will provide all the needed assistance to customers”, “We will have lapses but our undertaking is that we will deal with it. We want to reassure you that we will continue to work on your feedback to improve on the way we handle your complaints,” he added.
The HR Business Partner for Operations and Technology, Dr. Isaac Baah, said to improve on the customer experience, a multi-lingual contact centre had been established to address the needs of people.
He said that was in line with the principle to ensure that customers got the most care and convenience services of the bank.